Transformative Life Coaches and Healing Leaders Life Coaching Certification

Transformative Life Coaches and Healing Leaders (T.Li.C.H.L.) Certification:
Navigating the Yellow Brick Road in the Land of WizOz

Course Duration: August 3 – September 28, 2026 (20 Hours)
Meeting Time: Mondays | 2 Hours Weekly
Format: Live Online (Zoom)
Instructor: Dr. Bruce Purnell
Office Hours: By Appointment
Email: dr.bruce@lovemoremovement.org
Phone: (202) 486-3580
Core Text
The Caterpillar’s Web for Transformation: Wisdom of Elders and Butterflies
The FEVERS for Jazz: Becoming the Butterfly Effect
Cost: $5700
Course Description
The Transformative Life Coaches and Healing Leaders (T.Li.C.H.L.) Certification prepares Journeyers to become ethical, healing-centered coaches, facilitators, and transformational leaders. Grounded in a Healing Justice-centered, Trauma-informed philosophy, the course recognizes that healing is more than recovering from adversity; it is the lifelong practice of remembering our wholeness, reclaiming our humanity, and becoming the healing presence we once needed.
Rather than viewing coaching as a way to fix people, TLiCHL teaches Journeyers how to create Brave Spaces where individuals, families, organizations, and communities can discover their own wisdom, agency, and capacity for transformation.
Throughout this immersive experience, Journeyers travel the Yellow Brick Road through the mythical Land of WizOz, where every chamber, character, and metaphor reflects an aspect of our own healing journey. The curriculum is organized around the HEAL-IDS Framework:
• Healing
• Energy
• Affirmations
• Love
• Identity
• Dreams
• Success
and integrates the F.E.V.E.R.S. Framework:
• Frequency of Loving More
• Energy of Joy
• Vibration of Hope
• Elevation of Peace
• Reflection of Divine Purpose
• Scope of Forgiveness
Together, these frameworks invite Journeyers to move beyond survival toward becoming Cycle-Breakers who cultivate the FEVERS wherever they serve. Upon completing the certification, Journeyers will possess the knowledge, ethical foundation, practical coaching skills, and healing mindset necessary to guide themselves and others toward greater well-being and transformation.
Learning Outcomes
Upon successful completion of this certification, Journeyers will be able to:
• Apply Healing Justice-centered, Trauma-informed coaching principles in individual, family, and community settings.
• Demonstrate ethical coaching practices rooted in dignity, confidentiality, cultural humility, accountability, and respect.
• Utilize the HEAL-IDS and F.E.V.E.R.S. Frameworks as practical coaching tools.
• Differentiate surviving from thriving and support others in navigating the Healing Continuum.
• Facilitate Brave Spaces that promote belonging, reflection, healing, and transformation.
• Integrate storytelling, metaphor, ancestral wisdom, and experiential learning into coaching conversations.
• Develop a personal philosophy of Transformative Life Coaching and Healing Leadership.
• Complete the Yellow Brick Road Final Simulation and demonstrate competency in ethical coaching practice.
Coaching Ethics and Professional Practice
Throughout this certification, Journeyers are expected to model the highest standards of integrity and ethical leadership.
Transformative Life Coaches and Healing Leaders commit to:
• Leading with love, humility, and compassion.
• Honoring confidentiality and protecting the dignity of every Journeyer.
• Practicing cultural humility and remaining open to continual learning.
• Coaching rather than rescuing, fixing, or controlling.
• Recognizing the limits of coaching and referring individuals to licensed professionals when clinical or emergency services are needed.
• Maintaining healthy personal and professional boundaries.
• Respecting the lived experiences and autonomy of every individual.
• Embodying the principles taught through personal practice and reflection.
Mastery begins with embodiment.
Course Requirements
Journeyers are expected to:
• Attend and actively participate in each weekly session.
• Complete weekly reflection exercises.
• Develop a comprehensive intake interview and healing roadmap.
• Successfully complete quizzes and knowledge checks.
• Participate in experiential coaching demonstrations.
• Complete the Yellow Brick Road Final Simulation.
• Demonstrate ethical coaching competencies throughout the course.
Weekly Journey
Session 1 — August 3:
Introduction to TLiCHL: Entering the Land of WizOz
Theme: Foundations of Transformative Life Coaching and Healing Leadership
Guiding Metaphor: The Yellow Brick Road
Topics
• What is Transformative Life Coaching?
• Healing Leadership versus Traditional Leadership
• Home as a Brave Space (B.A.S.E.)
• Coaching Ethics and Professional Conduct
• The HEAL-IDS Framework
• Introduction to the Land of WizOz
Exercise: Home as a Brave Space Reflection and Quiz
Session 2 — August 10
Chamber One: Healing
Theme: The Healing Continuum
Atone • Forgive • Heal • Grow • Thrive • Love • Transform
Guiding Character: The Grinch
Topics
• Healing versus surviving
• Trauma resilience versus healing resilience
• Introducing the F.E.V.E.R.S. Framework
Exercise: Letter of Atonement to Self
Session 3 — August 17
Chamber Two: Energy
Theme: Changing Frequencies
Guiding Character: The Pied Piper and Wizzo
Topics
• Trauma frequencies
• Healing frequencies
• Mindfulness and emotional regulation
• The Energy of Joy
Exercise: Creating Your Healing Soundtrack
Session 4 — August 24
Chamber Three: Affirmations
Theme: The Stories We Tell Ourselves
Guiding Character: Medusa
Topics
• Rewriting personal narratives
• Language as medicine
• Identity-shaping beliefs
Exercise: Creating Your Daily Affirmation Practice
Session 5 — August 31
Chamber Four: Love
Theme: Healing the Heart
Guiding Characters: Rudolph and Hermey
Topics
• Self-love
• Attachment
• Belonging
• Emotional restoration
Exercise: Letter to Your Inner Child
Session 6 — September 7
Chamber Five: Identity
Theme: Remembering Who You Are
Guiding Characters: Manifest and Hope Eagles
Topics
• False identities
• Authentic identity
• Reclaiming personal truth
Exercise: Who Am I? Identity Mapping
Session 7 — September 13
Chamber Six: Dreams
Theme: Believing in Butterflies
Guiding Character: The Headmaster
Topics
• Dream consciousness
• Purpose
• Limiting beliefs
• Visioning
Exercise: Affirmation-to-Manifestation Vision Board
Session 8 — September 20:
Chamber Seven: Success
Theme: Thriving in Divine Alignment
Guiding Characters: Queen O and The Ancients
Topics
• Redefining success
• Purpose
• Legacy
• Transformation
Exercise: Creating Your Success Manifesto
Session 9 — September 27
Final Yellow Brick Road Exam
Journeyers demonstrate their ability to ethically guide a client through the Seven Chambers of Healing and Transformation while embodying the principles of Love More.
The Final Exam includes:
• Coaching Intake
• Ethical Decision-Making
• Application of HEAL-IDS
• Integration of F.E.V.E.R.S.
• Healing Leadership
• Reflection and Feedback
Closing Reflection
“The purpose of Transformative Life Coaching is not to create followers, but to cultivate Cycle-Breakers who remember their gifts, restore their communities, and become the healing presence they once needed.”
— Dr. Bruce Purnell
Course Books: “I Have The FEVERS For Jazz: Becoming The Butterfly Effect”; I Have the FEVERS for Jazz
We are becoming the “Social Architects” and “Social Alchemists” who will design our healing and transformation.  Let’s affirm and manifest our divine cocoons together. #WeAreTheButterflyEffect

Published by Dr Bruce Purnell

"Dr. Bruce Purnell, a visionary in the realm of Transformation, Love, and Healing, is the founder and executive director of The Love More Movement, a pioneering non-profit dedicated to fostering a world where Love, Light, Joy, Hope, Peace, Purpose, Liberation, shared-humanity, and Transformation aren't just ideals, but everyday realities. As a proud descendant of Underground Railroad conductors, Freedom Fighters, and Educators, Dr. Purnell's roots deeply intertwine with his lifelong mission of advocating for universal healing and liberation, drawing inspiration from his ancestors' Divine purpose and mission. Through his innovative leadership, Dr. Purnell has established impactful initiatives like Transformative Life Coaches and Healing Leaders, which focuses on healing from past trauma and moving to Transformation through a vibration of Love, and Seniors Offering Unconditional Love (S.O.U.L.), a platform empowering seniors to spread Love, compassion, and wisdom. His cultural movement, The Overground Freeway, states that we will never have physical freedom without mental liberation. A celebrated author, Dr. Purnell has composed 'The Caterpillar's W.E.B. for Transformation: The Wisdom of Elders and Butterflies,' the first in a series of five books that embody his philosophy of Transformation coming through the power of Love, joy, forgiveness, social alchemy, and shared humanity. This influential work mirrors his dedication to creating a more enlightened, healed, loved, and empathetic society.

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